This is known as inclusive business: it is not philanthropy, but an economic activity which, while maintaining its profitability objective, has a social impact that benefits low-income communities and promotes innovation. These communities are thus integrated in the value chain as suppliers, distributors, employees or consumers.
"Inclusive business is a way of finding new growth drivers and having a social impact at the same time. It also allows the Air Liquide Group to innovate in a different way" explains Priscilla Rozé-Pagès, Director, Inclusive Business at Air Liquide.
Access Oxygen is the new inclusive business project developed by the i-Lab, Air Liquide’s innovation laboratory, in collaboration with the Healthcare teams and the Group’s entity in Senegal. Designed on the basis of observations of people’s actual needs, Access Oxygen is an all-in-one healthcare offer that includes the equipment and services needed to use medical oxygen in the treatment of acute diseases in small suburban and rural healthcare centers.
This region has more than 140 small healthcare structures. Due to a lack of adapted offers, these structures had no access to medical oxygen so far, despite the fact that it is essential in the treatment of respiratory and heart diseases and to fight against mother and infant mortality.
This solution includes a training program for healthcare professionals, provided at a dedicated location, the Oxygen House. A digital application to support doctors and nurses in their decision-making is the final element of this offer. The payment system is also based on a paperless solution.
Doctor Bousso is one of the first doctors to benefit from this project : "Access Oxygen brought us mid and long term solutions. We are happy to be able to treat our patients from beginning to the end."
The Access Oxygen offer will be gradually extended to all of Senegal.